How Much Does It Cost to Build a
Landing Page for Real Estate?
Landing page pricing reflects animation complexity, CMS requirements, and how much conversion infrastructure you need built in. Greta builds landing pages that load fast, rank well, and convert at the rates your paid spend requires.
Get a Custom QuoteBasic Landing Page for Real Estate
Price Range
$800 – $3,000
Fixed-scope. No per-hour billing.
Timeline
2–4 days
From kickoff call to production.
What's Included
Single-page site with 4–6 sections, static copy, mobile responsive, deployed with analytics tracking.
What affects the price of a landing page for real estate companies
PropTech and real estate platforms navigating high-consideration purchase journeys — which shapes which of these factors apply most directly to your build.
Animation and scroll interaction complexity — static sections cost less than GSAP or Three.js hero scenes
CMS integration for content management — hardcoded copy costs less than a headless CMS setup
A/B testing infrastructure and variant routing if you need conversion optimization from launch
Conversion tracking setup — GA4, Meta Pixel, LinkedIn Insight Tag, and custom event configuration
Performance optimization requirements — Core Web Vitals targets affect architecture decisions significantly
Where the budget goes on a basic landing page
35%
Product Design
UX flows, component design, and design system definition
38%
Development
Frontend, backend, integrations, and deployment
13%
Infrastructure & APIs
Cloud setup, third-party APIs, and environment configuration
14%
Testing & Launch
QA, cross-device testing, and production deployment
How Basic, Standard, and Advanced differ
Feature Depth
Hero, problem, solution, social proof, and CTA. Static copy with no CMS. No blog or multi-page structure.
Customization
Brand-matched design with custom typography and color system. No custom animations or Three.js scenes.
Performance
Next.js static generation by default. Scores 90+ on Lighthouse with standard optimization.
Scalability
Single-page site. Not designed for content expansion, A/B testing, or localization.
Feature Depth
Multi-section marketing site with CMS for copy management, blog capability, and a proper navigation structure.
Customization
Full design system with scroll animations, micro-interactions, and brand-consistent component library.
Performance
Image optimization, font subsetting, and Core Web Vitals targets of 95+ across all metrics.
Scalability
Designed to grow with new pages, sections, and content without touching the codebase.
Feature Depth
Full marketing platform with A/B testing, personalization, localization, and deep conversion analytics.
Customization
Bespoke design with Three.js or custom canvas elements, advanced scroll-driven animations, and white-glove polish.
Performance
Edge deployment, aggressive caching strategy, and performance budget enforcement across all pages.
Scalability
Content platform capable of 1000s of pages, multi-region, and deep integration with your marketing stack.
Why real estate teams build with Greta instead of agencies or freelancers
We build landing pages with conversion architecture — not just visual design — because pretty doesn't pay CAC
Core Web Vitals optimization is built in from the start, not retrofitted after Google penalizes your paid traffic
AI-assisted development means we go from design approval to live page in 2–4 days at standard scope
We ship with GA4, Meta Pixel, and event tracking configured correctly — not a placeholder setup
Greta vs Freelancers vs Traditional Agencies
Freelancer
Cost
Highly variable — designers and developers often scope separately, doubling coordination cost
Speed
1–6 weeks depending on revision cycles and designer-developer handoff
Reliability
Strong if you find a full-stack designer; risky if you're stitching together separate contractors
Quality
Ranges from impressive to inconsistent — without a product lens, landing pages often look good but don't convert
Traditional Agency
Cost
3–5× more, including brand strategy, copywriting, and UX research that may not be needed
Speed
8–16 weeks including brief, strategy, design, development, and review cycles
Reliability
Consistent but slow — agencies are built for thoroughness, not speed
Quality
High polish, but often optimized for the agency portfolio rather than your conversion rate
Greta
Cost
Fixed-scope pricing that includes design, development, analytics, and performance optimization
Speed
2 days to 4 weeks — faster than any agency, with full design and development ownership
Reliability
Consistent — we've built high-performance marketing sites across dozens of product categories
Quality
Conversion-optimized, SEO-ready, and fast — built for the metrics that matter, not the award submission
Basic delivery in 5 days
Every phase has a clear output. No open-ended timelines, no discovery sprints that produce decks instead of product.
Planning
1 day
Scope confirmation, technical architecture, and design brief.
Build
2 days
Development, integration, and daily progress updates.
Testing
1 day
QA across devices, edge case resolution, and performance review.
Launch
1 day
Production deployment, DNS, and handoff documentation.
What a basic landing page means for real estate companies
For Real Estate companies, a landing page is usually the first and last chance to convert a paid visitor. At basic scope, every section is built around the buyer's specific objection — not a generic feature list.
Industry Context
PropTech and real estate platforms navigating high-consideration purchase journeys
Nurturing high-intent leads through long sales cycles without burning out the pipeline
Target Outcome
efficient lead nurturing with higher conversion from interest to transaction
A basic scope landing page delivers the core functionality needed to move toward this outcome — without the cost or timeline of a full-scale build.
Get a fixed-scope quote
for your landing page.
Tell us what you need. We scope it in a call and deliver in 2–4 days — no retainer, no discovery phase, no invoice surprises.