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Greta.Agency

Build internal tools
for Edtech.

Built for education technology companies and online learning platforms.

We build internal tools that replace manual processes with clean, custom software.

Eliminates manual processesFits your exact workflowFull ownership2–6 weeks
The problem

Why Edtech companies struggle with this.

1

LMS platforms that don't support your specific learning model or content type

2

No ability to customize the learner experience beyond basic course templates

3

Video, assessment, and progress tracking built on top of disconnected tools

4

Monetization and enrollment workflows that don't fit your pricing model

BUILD IT FAST

We solve these problems for Edtech

Greta specializes in internal tools that fit edtech workflows. No generic tools, no compromises.

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TALK TO A FOUNDER

Not sure where to start?

Book a 20-minute call. We'll map out your scope, tech stack, and go-to-market plan — for free.

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The solution

How we build it
for Edtech.

LMS platforms are opinionated and rigid. If your learning model doesn't fit the standard course-video-quiz pattern, you need custom software that supports your specific pedagogy, content types, and progress logic.

Learning products need to balance engagement, progress tracking, and content delivery at scale. The challenge is building something educators and learners actually want to use daily.

Purpose-built for exactly how your team operates

Replaces spreadsheets with a real, maintainable system

You own it — no recurring SaaS fees for a tool you fully control

Industry context built in — not bolted on

Deliverables

What you get.

01

Custom internal application for your specific workflow

02

Role-based access and user management

03

Integrations with existing tools and data sources

04

Automation for repetitive manual processes

05

Admin panel for operations and data management

Use cases

What Edtech companies
build with us.

Learning management systems

Build a custom LMS with course creation, progress tracking, and learner dashboards.

Cohort learning platforms

Create structured learning experiences with live sessions, community, and accountability features.

Corporate training tools

Build internal training and certification platforms for teams and organizations.

BUILD IT FAST

Ready to build for Edtech?

Get a internal tools scoped, priced, and launched in 2–6 weeks. Let's start with a free conversation.

Try Greta

TALK TO A FOUNDER

Not sure where to start?

Book a 20-minute call. We'll map out your scope, tech stack, and go-to-market plan — for free.

Book a Free Call
Process

How we work.

01

Audit the workflow

Understand the manual process, friction points, and data flow being replaced.

02

Design the logic

Map how the tool should work for each role and use case.

03

Build and integrate

Create the application and connect it to your existing systems.

04

Roll out to the team

Deploy, train, and improve based on how the team uses it day to day.

Ready to build internal tools for Edtech?

Typical timeline: 2–6 weeks

About this service

What is Internal Tools for Edtech?

Internal Tools for Edtech means building internal tools specifically designed around the workflows, compliance expectations, and user needs of education technology companies and online learning platforms. Unlike generic software or off-the-shelf tools, a custom-built solution gives your team full control over features, data, and the product roadmap — without paying for capabilities you don't need or working around limitations that slow you down.

Learning products need to balance engagement, progress tracking, and content delivery at scale. The challenge is building something educators and learners actually want to use daily.

Why Edtech companies need custom internal tools

LMS platforms are opinionated and rigid. If your learning model doesn't fit the standard course-video-quiz pattern, you need custom software that supports your specific pedagogy, content types, and progress logic.

Most edtech teams start with generic tools because they're fast to deploy. But as the business grows, those tools create friction — missing the specific logic, integrations, and workflows that edtech operations actually need. A custom-built product eliminates that friction permanently.

How long does it take to build?

Basic course platforms can launch in 3–5 weeks. Full LMS builds with video, assessments, and enterprise features take 8–14 weeks. The timeline depends on scope, the number of user types, and the depth of integrations with existing edtech systems. A well-scoped project with clear requirements moves significantly faster than one that evolves through the build. We scope tightly before starting so timelines stay predictable.

What does it cost?

Edtech products typically range from $6k–$30k depending on video infrastructure, interactive content features, and enrollment/billing complexity. The biggest cost drivers are integration complexity, the number of distinct user roles, and whether the product needs to handle regulated data or compliance workflows. We provide a clear scope and fixed-price quote before any work begins.

Custom build vs. off-the-shelf tools

Off-the-shelf tools work well for standard use cases. But edtech companies often have requirements that generic SaaS tools weren't built for: lms platforms that don't support your specific learning model or content type, no ability to customize the learner experience beyond basic course templates, or workflows that don't fit the assumptions baked into general-purpose platforms.

A custom-built product gives you:

  • Full ownership — no per-seat fees or platform lock-in
  • Workflows built exactly for how edtech teams operate
  • Integrations with the tools and data sources you already use
  • A foundation you can extend as your product and team grow

The right time to build custom is when generic tools are creating real friction, costing more in workarounds than a custom build would cost, or blocking product-critical workflows that your edtech business depends on.

BUILD IT FAST

From idea to production in 2–6 weeks

Greta's process is proven. We've shipped 50+ Edtech products. See how we can accelerate your timeline.

Try Greta

TALK TO A FOUNDER

Not sure where to start?

Book a 20-minute call. We'll map out your scope, tech stack, and go-to-market plan — for free.

Book a Free Call
Common questions

Edtech MVP questions answered

Why is custom edtech development better than using an off-the-shelf LMS?+

Off-the-shelf LMS platforms are built for the generic course-video-quiz model. If your learning model is cohort-based, project-driven, peer-learning, or subscription-based, you'll hit platform limits fast. Custom edtech is built around YOUR pedagogy — you control pricing, assessment logic, progress tracking, and learner experience. Greta typically ships edtech 3–5 weeks faster than LMS platform setup.

Can you build edtech with video, quizzes, and learner dashboards?+

Yes, fully. We integrate video infrastructure (Mux, Vimeo for streaming + analytics), build assessment engines with rubrics, progress tracking, and learner dashboards showing completion %, scores, and time-to-mastery. Video is the main cost driver ($3K–$8K depending on student volume), because reliable streaming, analytics, and playback require CDN.

How quickly can you launch an edtech MVP?+

Basic course platforms (course creation, video playback, simple quizzes) launch in 3–5 weeks. Cohort-based learning (live sessions, peer feedback, gradebooks) takes 8–10 weeks. Full LMS (integrations with gradebooks, Zoom, proctoring) takes 10–14 weeks. Timeline depends on content prep readiness, not the platform — have course content ready before launch.

Are custom edtech platforms FERPA and COPPA compliant?+

Yes. We build FERPA (student records protection) and COPPA (children under 13) compliance into the architecture from day one. FERPA requires encrypted storage, parent consent workflows, and audit logs. COPPA requires parental consent, limited data collection, and opt-out rights. These aren't afterthoughts — they're baked into authentication and data handling.

How much does an edtech MVP cost?+

Greta's edtech MVPs range from $8K–$30K depending on complexity. A simple course platform costs $8K–$12K. A cohort-based learning platform with live sessions costs $18K–$25K. An LMS with integrations costs $25K–$30K. Video infrastructure ($3K–$8K) and content prep (your effort) are separate. All includes 30 days of maintenance.

Can you integrate with Zoom, Google Classroom, or other edtech tools?+

Yes. We integrate with Zoom (for live sessions + recordings), Google Classroom (grade sync, assignment distribution), Canvas (LMS integrations), and Stripe (student billing). Each integration adds 1–3 weeks depending on API depth. If you need Zoom single sign-on (SSO), that's a standard feature. Most integrations cost $2K–$5K.

What's the best learning model for an edtech MVP?+

For fastest validation: cohort-based learning (10–30 students, live sessions, community). Cohorts create accountability, reduce churn, and generate word-of-mouth. Self-paced courses work too but have high churn (85–95% vs 40–50% for cohorts). Start with cohorts, then expand to self-paced as you mature. Greta builds both, but we recommend cohorts for MVP.

How do you handle assessments and grading in custom edtech?+

We build flexible assessment engines: multiple choice, short answer, rubric-based scoring, peer review, and project evaluation. Grades can be auto-calculated (MCQ) or instructor-reviewed (essays, projects). Progress is tracked at lesson, module, and course levels. Data feeds into dashboards for students and instructors. Integrations with gradebooks (Canvas, Blackboard) available.

Start your project

Ready to build
for Edtech?

We build internal tools that replace manual processes with clean, custom software. Scoped for education technology companies and online learning platforms.