Skip to content
Greta.Agency
Technical SEO/Healthtech

Fix a technical SEO fix
for Healthtech.

Built for healthcare technology companies and digital health startups.

We fix the technical SEO issues that block rankings, crawlability, and site performance.

Faster indexingBetter Core Web VitalsStronger rankings foundation2–4 weeks
The problem

Why Healthtech companies struggle with this.

1

HIPAA compliance requirements that off-the-shelf tools don't properly address

2

EHR and clinical system integrations that require custom API work

3

Patient-facing workflows that need to balance usability with strict security

4

Regulatory documentation needs that slow every iteration cycle

BUILD IT FAST

We solve these problems for Healthtech

Greta specializes in technical seo that fit healthtech workflows. No generic tools, no compromises.

Try Greta

TALK TO A FOUNDER

Not sure where to start?

Book a 20-minute call. We'll map out your scope, tech stack, and go-to-market plan — for free.

Book a Free Call
The solution

How we fix it
for Healthtech.

HIPAA-compliant infrastructure, audit logging, and clinical-grade security aren't features you can bolt on. Building custom means getting these foundations right from day one rather than retrofitting them later.

Healthcare software has to balance clinical workflow needs with patient data security, HIPAA compliance, and integration with legacy EHR systems. Most generic tools fall short.

A clear audit that shows exactly what's wrong and why it matters

Prioritized fixes focused on the issues with the most SEO impact

Long-term monitoring so issues don't come back unnoticed

Industry context built in — not bolted on

Deliverables

What you get.

01

Full technical SEO audit covering 50+ checks

02

Core Web Vitals improvements and performance fixes

03

Crawlability and indexation issue resolution

04

Site architecture and internal linking optimization

05

Monitoring setup for ongoing site health

Use cases

What Healthtech companies
build with us.

Patient portals

Give patients secure access to appointments, records, and communication with care teams.

Clinical workflow tools

Build intake, scheduling, documentation, or care coordination tools for clinical staff.

Health data dashboards

Visualize patient outcomes, population health metrics, or operational performance for care teams.

BUILD IT FAST

Ready to build for Healthtech?

Get a technical seo scoped, priced, and launched in 2–4 weeks. Let's start with a free conversation.

Try Greta

TALK TO A FOUNDER

Not sure where to start?

Book a 20-minute call. We'll map out your scope, tech stack, and go-to-market plan — for free.

Book a Free Call
Process

How we work.

01

Audit the site

Run a full technical review covering performance, crawlability, indexation, and structure.

02

Prioritize by impact

Rank issues by how much they're costing you in rankings and organic traffic.

03

Implement fixes

Resolve critical and high-impact issues across the technical foundation.

04

Monitor and validate

Confirm fixes are working and set up monitoring to catch new issues.

Ready to fix a technical SEO fix for Healthtech?

Typical timeline: 2–4 weeks

About this service

What is Technical SEO for Healthtech?

Technical SEO for Healthtech means building a technical SEO fix specifically designed around the workflows, compliance expectations, and user needs of healthcare technology companies and digital health startups. Unlike generic software or off-the-shelf tools, a custom-built solution gives your team full control over features, data, and the product roadmap — without paying for capabilities you don't need or working around limitations that slow you down.

Healthcare software has to balance clinical workflow needs with patient data security, HIPAA compliance, and integration with legacy EHR systems. Most generic tools fall short.

Why Healthtech companies need custom technical seo

HIPAA-compliant infrastructure, audit logging, and clinical-grade security aren't features you can bolt on. Building custom means getting these foundations right from day one rather than retrofitting them later.

Most healthtech teams start with generic tools because they're fast to deploy. But as the business grows, those tools create friction — missing the specific logic, integrations, and workflows that healthtech operations actually need. A custom-built product eliminates that friction permanently.

How long does it take to build?

Basic HIPAA-compliant products can ship in 6–8 weeks. Full clinical workflow tools with EHR integrations take 10–16 weeks. The timeline depends on scope, the number of user types, and the depth of integrations with existing healthtech systems. A well-scoped project with clear requirements moves significantly faster than one that evolves through the build. We scope tightly before starting so timelines stay predictable.

What does it cost?

Healthtech builds range from $10k–$50k+ depending on HIPAA requirements, EHR integrations (Epic, HL7, FHIR), and clinical workflow complexity. The biggest cost drivers are integration complexity, the number of distinct user roles, and whether the product needs to handle regulated data or compliance workflows. We provide a clear scope and fixed-price quote before any work begins.

Custom build vs. off-the-shelf tools

Off-the-shelf tools work well for standard use cases. But healthtech companies often have requirements that generic SaaS tools weren't built for: hipaa compliance requirements that off-the-shelf tools don't properly address, ehr and clinical system integrations that require custom api work, or workflows that don't fit the assumptions baked into general-purpose platforms.

A custom-built product gives you:

  • Full ownership — no per-seat fees or platform lock-in
  • Workflows built exactly for how healthtech teams operate
  • Integrations with the tools and data sources you already use
  • A foundation you can extend as your product and team grow

The right time to build custom is when generic tools are creating real friction, costing more in workarounds than a custom build would cost, or blocking product-critical workflows that your healthtech business depends on.

BUILD IT FAST

From idea to production in 2–4 weeks

Greta's process is proven. We've shipped 50+ Healthtech products. See how we can accelerate your timeline.

Try Greta

TALK TO A FOUNDER

Not sure where to start?

Book a 20-minute call. We'll map out your scope, tech stack, and go-to-market plan — for free.

Book a Free Call
Common questions

Healthtech MVP questions answered

How do you ensure HIPAA compliance in healthtech MVPs?+

HIPAA is baked into the infrastructure from day one: encryption at rest/in transit (AES-256), audit logging (immutable), access controls (role-based), and data residency (US servers). We use HIPAA-compliant cloud (AWS BAA, Azure, or GCP) and BAA all third-party services. You get a compliant product ready for healthcare partners, not a retrofit nightmare.

Can you integrate with EHR systems like Epic or other clinical platforms?+

Yes. We integrate with Epic (via HL7, custom APIs), HL7 FHIR, Cerner, and others. Each EHR is configured differently per health system, so integrations require custom work. HL7/FHIR adds 4–8 weeks depending on data depth (appointments, medications, patient records, etc.). We do the heavy lifting; you handle vendor BAAs.

What's the timeline for building a HIPAA-compliant healthtech MVP?+

Patient portals (login, view records, book appointments): 6–8 weeks. Clinical workflows (intake forms, vitals tracking, provider notes): 10–14 weeks. Full EHR integration (bidirectional sync, HL7 messaging): 14–18 weeks. Timeline depends on clinical complexity, not HIPAA compliance — that's standard.

What are BAAs and do I need one for healthtech?+

A BAA (Business Associate Agreement) is a legal contract protecting patient data when you use third-party vendors. You need BAAs with: cloud providers (AWS, Azure), payment processors (Stripe for healthcare), video platforms (Zoom Healthcare), and EHR vendors. Greta uses BAA-eligible vendors exclusively. We handle the BAA paperwork; legal teams review.

Can you build telehealth with video, prescriptions, and payment?+

Yes. We integrate Zoom Healthcare (HIPAA-compliant, encrypted), prescription APIs (with pharmacy partners), and Stripe (HIPAA-ready payments). Telehealth adds 2–4 weeks on top of base platform. Prescription workflows require pharmacy partnerships, which you'll handle separately. Video + prescriptions + payments = 12–16 week timeline.

How much does a HIPAA-compliant healthtech MVP cost?+

Patient portals and telehealth MVPs: $15K–$30K. Clinical workflow platforms: $25K–$50K. Full EHR integration: $40K–$75K. HIPAA compliance doesn't add cost — it's how we build. Infrastructure costs (AWS BAA, enhanced logging): $500–$2K/month ongoing.

What happens if my healthtech MVP needs to integrate with wearables or IoT devices?+

Wearable integrations (Apple HealthKit, Fitbit, Oura) add 2–3 weeks. Continuous monitoring devices (glucose monitors, pulse oximeters) require custom firmware or API work with device manufacturers. Health data aggregation is complex but doable. We've done Fitbit, Apple Health, Continuous Glucose Monitor integrations. Timeline depends on device API maturity.

Are patient records encrypted end-to-end in your healthtech builds?+

Yes. Patient records are encrypted at rest (AES-256 in database) and in transit (TLS). Access is logged immutably. But true end-to-end encryption (only patient sees records) is rare in healthcare because providers need access to treat. We default to provider-accessible encrypted storage per HIPAA standard.

Start your project

Ready to fix
for Healthtech?

We fix the technical SEO issues that block rankings, crawlability, and site performance. Scoped for healthcare technology companies and digital health startups.